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Identity Development

Originating, modifying or updating your business identity

Once the brief has been written and specification agreed we can make a start designing the business identity. Tone, colour, typography and illustration all playing a part to create a distinctive brand mark that will set you apart from the competition, build loyalty and motivate staff.

We can produce a new brand from scratch or carefully manipulate your existing identity so that your established brand is updated subtly. We always apply a proven production path to ensure that your brand identity works in various colour ways and sizes and on selected media. Once the core brand identity has been articulated we can channel the branding through advertising, digital or print media.

View our branding portfolio

testimonial
Testimonial

Vantage Group Ltd were looking to develop a corporate identity that reflected the high end services that we provide. After interviewing endless designers, we settled on Neujuice because they seemed the only ones who fully understood the brief and had the experience to deliver the package we required.

From start to finish, Nick and the rest of the team excelled in both creativity and flexibility- the corporate identity and associated stationery have drawn praise from both clients and business contemporaries alike - for "first impression impact", Neujuice have given us the tools necessary to do the job. Indeed, we were so impressed with the results, that we commissioned them design the website as well.

Once again, the results speak for themselves and the response from clients has been fantastic. Looking towards the future, we are already looking at brochures and additional marketing strategies - needless to say, Neujuice will be at the centre of any future design and marketing concepts.”

Jay Wills
Director
Vantage Group

Summary

Brand origination
Identity modifications
Typography
Motif illustration
Colour specifying
Research